Social Media Storytelling - how to tell responsible and relatable stories in the social web!

Yippie 🥳, we’ve made it to the finish line - it's a thrilling feeling, unmatched to any other, to holding your book in your hands. And a success story in which many have patiently worked hand in hand and head to head.

We’re grateful for that and wish good reading to everyone who wants to get to grips with social media storytelling and why it is best integrated into an overall content strategy.

Social Media Storytelling, Routledge|Taylor & Francis, London 2022.

Social Storytelling, Wie Storytelling heute in Social Media funktioniert, Rheinwerk Verlag, Bonn 2021.